Key Activities
These are the activities the recruiter listed you would perform during the placement.
- Test scenario of specific feature
- Report on key results
- Summarise your project in writing at the end of your placement
- Analyse good practice
Skills you will acquire or deepen
These are the skills the recruiter listed you would acquire during the placement.
Problem Solving
Creativity
Listening
Staying Positive
About The Opportunity
The Digital Marketer Skills Bootcamp course will provide a more in-depth overview of a range of areas related to digital marketing. It covers subjects such as coding, digital marketing in business, social media marketing and more.
This course will cover the following:
- Introduction to Digital Marketing
Within this unit, learners will define the term ‘digital marketing’ and describe the role of a digital marketer. It will also explain the benefits and downsides to traditional and digital marketing. - Marketing Fundamentals
Within this unit, learners will look at a range of marketing fundamentals including Search Engine Optimisation (SEO). They will also explore tools and techniques that can be used to drive traffic towards a business. - Marketing Principles
Within this unit, learners will explore different marketing principles including the customer lifecycle, customer relationship marketing and the characteristics of Business to Business (B2B) and Business to Customer (B2C) relationships. - Digital Marketing Business Principles (Including Social Media Marketing)
Within this unit, learners will be able to understand several types of business principles in digital marketing, including those in social media marketing. This will include how to use social media platforms to engage an audience and the role social media can play in building brand reputation.
What are Skills Bootcamps?
Skills Bootcamps are part of the Government’s Lifetime Skills Guarantee and Plan for Jobs. They are free, online courses that will help boost the vital skills and knowledge you need for the role you want, and they can be studied at a time and place to suit you. Not only that, but when you complete the course you will be guaranteed a job interview or progression in your current role!
About The Skills Network
The Skills Network is one of the UK’s leading distance learning providers. We support individuals, employers and educators by developing and delivering effective and innovative skills training and educational content. This includes fully-funded courses, Apprenticeships, professional qualifications, CPD short courses and Skills Bootcamps.
About Your Recruiter
